eating your way to familiarity
Moving to a different part of the country presents its share of obstacles that go unforeseen by most Americans (save that chunk of the population consisting of military families). Perhaps the least obvious of which — from my limited experience in living in non-Texas places — is acclimating yourself to a new grocery store.
When you’ve lived in a certain place for a while, you get to know your grocery store intimately: you know the best places to park, you can navigate the store with great ease, you know exactly where the milk is, you know which cashiers’ lines ought to be avoided… it is familiar. Safe.
I remember my first trip to the grocery store in Philly. Not only did I have to worry about navigating a new store whose aisles went not just front-to-back, but side-to-side as well, I also had to keep in mind that whatever I bought was going to have to be carried 2 blocks to the bus stop, on the bus, and 2 blocks to my house. I remember how that trip to the store ended, too. I managed to botch up the check-out process somehow, and saved face by telling the cashier that I’d just moved here from Texas, and I’d never been to a grocery store before. Her response was something to the effect of, “why the hell did you move to Philly?”
Typical Philadelphia.
Yesterday I went on my first trip to the grocery store here in Moscow: the WinCo. Driving up to the store I remembered my friend telling me about the near-breakdown she’d had in the very same store, sparked by an inability to find anything, so I proceeded with caution. As I entered the store I was greeted by a massive, floor-to-ceiling aisle of impulse buys, right off the bat. It was there, not 15 seconds after making my Idahoan grocery debut, that I found family-sized boxes of name brand cereals for $2.00. That, for those of you who don’t eat pool-fulls of cereal a month, is a killer deal. Any insecurities I had related to being in a new place were immediately outweighed by the amount of money I was going to save on my kiddie cereals.
Then I turned the corner and saw the rest of the store, and I was reminded that I was familiar with neither my surroundings nor the manner in which locals maneuver it. There were moments in which I felt everybody in an eye-shot was staring at me. I was less crippled by their gawking however, as I was by the nonsensical system that had been used to merchandise WinCo’s goods. The greeting cards and the lady-napkins were on the same aisle. I wasn’t in the market for either of those products, but had to go down the aisle because for all I knew, El Fenix salsa would be in there somewhere. It wasn’t.
When I made it to the cookie aisle I saw, down on the bottom shelf, a familiar product that I’ve mentioned here before. The packaging was different, but I saw through the plastic wrap and knew that those were in fact the very store-brand vanilla cream sandwich cookies that I’d grown to love over the years. I placed the luxury item in my cart.
Once I’d made it to the checkout counter and began to empty my cart’s items onto the conveyor belt, I realized (as I do on each of my trips to the grocery store) that I am very much a bachelor child, as evidenced by nearly all of my grocery store purchases being cans or boxes — nothing fresh, nothing healthy. I mean, you’re allowed to have some store-brand vanilla cream sandwich cookies in your cart if they’re next to some cucumbers and tomatoes or something… but mine were next to Apple Jacks and Totino’s Pizzas.
Still, I came home that afternoon triumphant that I’d spent merely $55 on over a week’s worth of groceries, and I rewarded myself with three of the aforementioned cookies. By the time I’d gone to bed last night, I’d had no less than ten cookies. The taste of familiarity in the midst of a foreign place is therapeutic, after all.
This morning at precisely 3:00 I woke up with a dreadful stomach ache. I am so rarely sick, I’m often confused when my body doesn’t feel right. This morning, however, the confusion was short-lived, as the ten cookies I’d eaten just hours before came to mind. Every time I sat on the toilet this morning, I thought about how I not only shop like a child, I have the self-control of one as well.
So moral of the story? If you find yourself in a new situation, with new surroundings and unfamiliar grocery stores, it is never okay to drown your sorrows with fistfuls of store-brand vanilla cream sandwich cookies, no matter how “at home” they make you feel.
You’re welcome.


